Abu Dhabi, UAE

Client: WHITE RICE Co.

Modern Japanese izakaya in Abu Dhabi. While building OTORO’s brand, it was important to capture an identity that evoked a little more than just Japanese. The vision was to have an evident artistic undertone that will be appealing to a younger target group. The brand is made up of quirky illustrations and graphic stamps that are used throughout the print material.

Art Direction

Branding & Visual Identity

Collateral Design

Complete Packaging Design


Logo Design